Website Design

Let me tell you more about our web design services. Don’t worry. We’re not going to bore you with technical jargon here.

There will be two sections.

  1. You haven’t got a website and want one.
  2. You do have a website and want to make changes to it.

I don’t have a website

A website is the first thing most businesses pay attention to nowadays, or should pay attention to.

Why?

Not everybody has a store in a busy shopping center where thousands of people walk past every day and see what you do. A lot of businesses are run from home, an office park or a not so busy shopping center. 

So, how do potential customers get to know about you and your business? Well, lots of ways actually, but probably the most important is to have a website.

Luckily for you and me a small little company was started on September 4 1998 by two Stanford University PH.D graduates. Sergey Brin and Larry Page. This was 4 years after Francois Pienaar and Nelson Mandela lifted the world cup trophy for South Africa. If you are from South Africa you will remember this. 

If you are from the USA or Canada you will remember that Bill Clinton was president and the Prime Minister of Canada was Jean Chrétien. Titanic became the highest-grossing film of all time.  

They called it Google. 

Today Google is the most visited website in the world. The first funding for Google was in August 1998. A contribution of US$100,000. Their annual revenue is now more than $160 Billion. Google runs about 900 000 servers in data centers around the world and process over 5 billion searches per day (May 2020)   

The world would never be the same again. 

Have a look here at how many searches were run on Google today.

5 Billion search requests per day. That’s why you should have a website, or make sure your website is up to date.

This is how people look for a business today. Gone are the times when you open a Yellow pages to look for a business, they will now Google it. And not only from their desktop computers. Google also owns Android that powers cellphones. Together with Apple’s IOS mobile operating system they rule the mobile world. People now have the power in their hands to search for a specific type of business from their cellphones that’s always at hand.

It doesn’t matter what product or service you are looking for, you can type it into Google and instantly find the business you are looking for, in the area that you choose. It is now easy to compare businesses, their prices, and what they have to offer.

That means that the world has become a much smaller place. You don’t have to order a product from your local store anymore. I recently ordered some photography equipment from a website in China. Not only did it cost me only two-thirds of what I would have paid in SA, they delivered it to my doorstep within 4 days after I’ve paid for it.

We have a wedding photography and videography business as well. Most of our clients find us on Google. They search for wedding photographers in their area, look at their websites, compare the quality of the photos and prices, and make a booking. Nowadays most of our wedding photography clients don’t even meet us. The fact that we have a beautifully designed website and all our weddings and photos are on there for our customers to see makes it possible for a customer to book us without meeting us. That means more time to do what we do best. It saves us time, and it saves our customers money and a lot of time. 

I think you are starting to get the idea. Your website is your consultant, the first contact that your potential customer will have with your company. But he/she will not only search for one business in your field. Because it is now so easy to compare businesses they will look at your competitors’ websites as well.

The question is. What will they find? Will you stand out from the crowd? Because I can promise you this. The chance that they will phone the businesses with the best-looking website first is VERY big. Nobody likes to deal with a consultant that looks unprofessional or doesn’t know everything about his/her product. 

Here we can also assist you, if you are from South Africa.  We are also commercial photographers and videographers. We can take professional photos for your website or create a beautiful and effective promotional video for your website.

Talk about finding your business. You might have a beautiful website, but is your website optimized so that people can find you when they look for your product or service?

Want to sell your products over the internet? We can build an E-Commerce site for you, just like the one in China where I bought my photography products from. Now people all over the world can buy from you, not only the people in your area.

I do have a website and want to make some changes to it

If you want to be listed higher up on Google one of the factors that they will take into consideration is how fresh the news on your website is. Obviously a website that was updated a year ago will have less relevant information than a website that is updated regularly. We can build a website in such a way that you yourself can make changes to your website. That means that your website is more relevant and your customers will get the latest news and offerings from your business. You don’t have to be a website expert to make these changes yourself. We will give you a little bit of training (less than an hour), and that is all the knowledge you will need to make changes to your website yourself.

Your website might have been designed a few years ago and doesn’t look as trendy anymore. We can help you with that. 

There might be lots of businesses in your area that are doing exactly the same as you do. And they also have websites. 

So let’s say somebody needs your services or product when they search on Google. Will Google return your website? Or your competitor’s? Because that is the guy that will get the business. And even if Google does return your website What does it look like? Is it professional enough looking that your potential customer wants to do business with you?

If not, you might be losing business without even knowing it. 

Having your website in tip-top shape is one of the best investments, if not THE best investment, you can make in your business.

There might be a LOT of things that we can help you with regarding your website and marketing your products and services online . This will bring in extra revenue for your business. You are an expert in YOUR field, but we are experts in OUR field. And we would love to help you. 

READ THIS:

  • It takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they’ll stay or leave. (Sweor, 2018)
  • 94% of negative website feedback was design related (Sweor, 2018).
  • 85% of adults think that a company’s website when viewed on a mobile device should be as good or better than its desktop website (Sweor, 2018).
  • 57% of users say they won’t recommend a business with a poorly designed mobile site. (Impact, 2019).
  • 94% of visitors stopped trusting websites with degraded web design (Mytechlogy, 2017).
  • 42% of customers will stop engaging with a website if the images are taking too much time to load. (Mytechlogy, 2017).

IS YOUR WEBSITE MOBILE FRIENDLY?

Almost 50% of the people that accessed our website last month accessed it from a mobile device. If our website wasn’t mobile-friendly we would have had A LOT fewer inquiries… and subsequently sales! Google actually nowadays penalize websites that are not mobile-friendly. 

I am not selling anything you say. 

You don’t have to sell your product online. You might have the type of product that can’t really sell online. You might be a plumber and go to people’s houses, or businesses.

But people are STILL searching for you online.

Just have a look at these stats.

Ready to Contact us?

I can go on and type another few pages on the importance of your website, what it can do for you, and what it should look like.

But the best would be if you email or call us or arrange a video call right away so that we can discuss your individual requirements. It is a FREE consultation after all!. What have you got to lose?

While you’re deciding whether you should call or email or video call us, have a look at some of the websites that we have designed.

Web Design for customers in the USA, Canada, the UK or Europe

We design websites for people everywhere in the world. And there most probably will be a massive price advantage for you to use us, as compared to your local web designers,  if you are from a place like the USA, Canada or any other country whose currency is so much stronger than ours. 

Let’s face it. You don’t have to meet someone in person to trust them to design your website. A video call is good enough. 

Hope to hear from you soon. 

JC Crafford

CLICK HERE TO CONTACT US